ARE ALL TYPES THE SAME?
PEOPLE PATTERNS™ VS MEYERS BRIGGS – PART I

This is from Marilyne Woodsmall and her Blog over at www.TheScienceOfIdiots.com.  If you want to get deep into understanding sales, why people buy and don’t buy, how to manage customers, employees, contractors, and even understand all of those people around you that you interact with on a daily basis, this is the cutting edge thinking that is fast replacing the old worn out theories.  The wonderful thing about what she teaches it that it makes sense and will add to your bottom line.

Crazy Quilting by Anita Carpenter

From time to time students and clients will ask us about the other typologies in relation to our People Patterns™, in particular Myers-Briggs. Many of you have probably heard about the Myers-Briggs Inventory at some point. It is a tool that has been used for understanding what are considered to be behavioral preferences and yet, it can be quite limiting in its scope. Meyers-Briggs presents four categories of these so called preferences:

1)Introvert – Extrovert
2)Sensor – Intuitor
3)Thinker – Feeler
4)Judger – Perceiver

However, before I briefly go over these types, it will be helpful to explain three things: 1) the concept of typologies 2) the different forms of typologies 3) the concept of contextuality and 4) the concept of refinement and deep structure, the latter two which we’ll consider in our next article. —–> READ MORE

Tags: Myers Briggs - People Patterns

DO TESTIMONIALS REALLY WORK? PART II:

By Marilyne Woodsmall

WHEN TO USE THEM AND WHEN NOT…

In our prior discussion, I talked about the Evaluation People Pattern™. This critical Evaluation People Pattern™ determines how an individual makes a judgment. In the context of sales, this pattern reveals how an individual makes a judgment to buy a product or service.

If you remember, there are two types of people when it comes to the Evaluation People Pattern™: Internal People and External People. —–> READ MORE

Tags: Personality Language, Testimonials

DO TESTIMONIALS REALLY WORK?

Long before the internet came along, people have been giving testimonials for products. TV sales have always played a huge part in the conspicuous consumer society in which we live and still do so today. With the onset of the Internet, we have been overwhelmed with the typical and quite annoying bottomless sales letter that is riddled with endorsements and testimonials to convince prospective buyers to purchase a product or service.

And with TV shopping channels like QVC and the Home Shopping Network, testimonials play an increasingly important role in selling. Or do they? The question is do they really work with everyone? The answer is NO, NO, NO!!!

In fact, only about half of the population cares about what others think about a product before they buy it. The other half simply couldn’t care less what other people say about what they are buying. Which type are you? And more important, which type are your customers? Just because you may like to hear what other people are saying about products before purchasing them doesn’t mean that all of your customers think the same way. Or you may not care about testimonials and yet some of your customers won’t buy your products without them. —–> READ MORE

Tags: Persoanlity Language, Testimonials

The first Baby Step to finding, creating, or reshaping your Muse, Business, or Dream Job is to actually take the first Baby Step. Take the first step and then follow through. Seriously! This actually came as a big revelation to me quite some time ago, as it does for many others.

I get lots of people that ask me, “so, how do I make money online?” Well, what are you selling? What does your order button look like? Do you have a blog?

About 90% give me a blank look for a second and then sharp ones start to laugh. It really is that simple. Build it, make it, create it, give people a way to purchase it, and that is how you make money! —–> READ MORE

Tags: Baby Steps, Start On Monday

Art Of Money Getting

I am making a copy of “Art Of Money Getting” By P.T. Barnum available to download in PDF format for FREE. This is from a post I did awhile ago, but I thought it worth mentioning again. It is worth rereading on a regular basis.

In the video I go over some of the highlights in the book. Click To Watch Video and it looks best in Full Screen Mode. Just hover in the lower right hand corner and clickthe Box. Hit ESC to come back to regular mode.

I am making 21to21.com’s reprint of P.T. Barnum’s classic book “Art Of Money Getting” available here for free in PDF format. —–> READ MORE

Tags: Art Of Money Getting, Books, PT Barunum