Posts tagged with Twitter

Social Media Marketing Spotlight with Scars On 45

Scars On 45

Scars On 45 on Twitter

Scars On 45 on Twitter

I went to go see a band play last night called Scars On 45.  You may have heard them on Gray’s Anatomy and they have a couple of songs out now that you may be hearing on the radio. Well, I am letting you know now that you should plan on hearing a lot more of them over the coming years.  They have the ability to be a break out band.

The reason that I am writing about them today is that in chatting with Chris who is their Drummer slash Social Media manager, I told them that I would give them a hand with getting the word out and this is the first part in doing that. We are going to follow their Social Media popularity and hopefully we can show you how to crush your Social Media like we are going to for Scars On 45.

Here is one of their songs.

And this one… —–> READ MORE

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Twitter – What Is Really Going On

twitter blue glossOK, the latest stats by they guys over at Popular Mechanics show that 41 percent of your Twitter followers are Bots or fictitious people, and 41 percent are real people and 18 percent are real companies.

How is that for some stats?   Now I am extrapolating here, but I suspect that the numbers are about the same for Facebook as well.

So, if you want to get 20.000 real followers you need to get about 50,000 followers.

Do with this info as you will.

Cheers,

Andrew Easy Anderson

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Social Media Mangers – Schmedia Managers

Social Media Mangers – Schmedia Managers

twitter blue gloss

OK, having a Social Media Manger seems to be in Vogue these days.  I have seen the ads for some of them with absolutely ludicrous requirements.  I know I have been laughing my ass off just reading the want ads for them and you can bet Gary Vaynerchuk is as well.  I want to share some of the joy with you here.

First off, the biggy seems to be a Journalism Degree or even better yet an MBA.  Really?  How or why that one is relevant is beyond me and actually it is totally irrelevant as I will show you.

What they should be asking is, do you have the ability to communicate in 140 characters or less and do you send out a minimum of 1,000 to 5,000 texts a month? This one is obvious as Twitter is a huge part of social media.

Here at two sample out takes from ads that are laughable.  These are from a REAL ads… LOL

Completion of an advanced degree (e.g. MA, MPH, MJ, MBA) and six (6) or more years of relevant experience

* 7+ years traditional media experience working for industry-leading company with significant media budgets in the area of digital marketing.

Wow, since Twitter has only been around for 3 years and Facebook did not really get going until about 2007 tell me how you pull off that 6 or more years of relevant experience ?   This is not traditional media either. Can you say Clueless?

—–> READ MORE

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HootSuite Interview

HootSuite and www.21to21.com  Profit ConsultantsThis is an interview I just did with Dave Olson at HootSuite.  I interviewed Dave last April when HootSuite was still a little owl, but growing fast. Now they have over 1.4 million users.

Listen to what has happened at what I consider the best Social Media management tool and learn how you can use HootSuite to help you make more money, stay engaged with your customer base, and learn from the Secret Sauce that HootSuite is using that has lead them to dominate their market in less than a year.

Enjoy,

Andrew Anderson

Here is a link to sign up for HootSuite and get a free account or you can click on the image above or below. If you are a business, you really should look at signing up for the pro service at only $5.99 per month! It is the only way I use to manage my social media for myself and clients. I am also an affiliate too. Which as you know if you are a regular reader of mine, just how rare this is as I always drink my own Kool Aid.

Click the play button to listen to the interview or download the mp3.

HootSuiteInterview.mp3

HootSuite - Social Media Dashboard

Interview With Dave Olson Of HootSuite

Andrew: (Laughter) Yeah, okay. Hello, this is Andrew Anderson and I’ve got Dave with HootSuite on the interview here, and we haven’t spoken in, gosh I think it’s been 8 or 9 months or so. And quite a bit has changed. Um, the one thing that hasn’t changed is I’m still a big fan of HootSuite. I still think it’s the best social media tool that any business can use out there. And, point in fact, I became an affiliate, so I think I’ve sold a couple of subscriptions for you guys and I’m also a paying user of them and as everyone knows, if I don’t like something I won’t talk about it and I will not use it. So, that will set the stage for Dave Olson here and we’ll let you rip. Um, so you guys since we last spoke, um, you’ve surpassed a million users I believe. Is that correct?

Dave: Yeah. You know, it’s been a wild year since we spoke last, and it feels like every week we’re pushing out some exciting announcement and even as equally exciting, we’re finding ourselves in the middle of world affairs and business successes and all sort of stuff. So, it’s a real wild ride. We’re up to about 1.3 million users now and adding at a great pace every day. And it’s also really exciting that these users are coming from all around the world. —–> READ MORE

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Why You Need To Integrate Social Media Into Your Marketing

One of the main rules of marketing is to find out where you customers are and market there.  Well guess what folks?  Your customers on  Social Media.

This is the latest from Nielson.

—–> READ MORE

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Anderson’s 2 Twitter Rules

Here are 2 Twitter Rules that you must use on Twitter if you want to be successful on it.

Rule #1 Try and help, don’t try and sell.

Rule #2 See rule 1.

Cheers,

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HootSuite, The Nicest Place To Stay In Social Media For Your Business – An Interview

HootSuite Interview with Andrew Anderson of www.21to21.com

This is an interview that I just did with Dave Olson over at HootSuite which is one of the best tools you can use for Social Media and your business.

They just released a team collaboration tool to manage a Businesses Social Media that frankly, just totally rocks and you need to get it.  I allows you to have several people use your Social Media and collaborate while limiting permissions.

Below the interview, I have  a video showing you what it can do.

If you are using not using this great Social Media tool (and it is free) and your competition is, at least you will now know why you are losing your customers to the them!  :)   I am sure the blog will get hammered so be patient while the audio loads! —–> READ MORE

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Common Sense Marketing Using Twitter Video 1

Common Sense Marketing Using Twitter Video 1.

This is the first in a series of video of the Common Sense Marketing Challenge on how to use Common Sense Marketing with Twitter.

In it, I layout the Framework for you to use Common Sense Marketing to get more customers and connect with the ones you already have. I also layout the new ground rules so that your business can succeed using Twitter and other Social Media as well as, take some the mystery out of the whole process if you have been baffled so far or less than happy with your results.


Please let me know your thoughts and if you are doing any of the above. Also, you can follow this at www.CommonSenseMarketing.org.
Cheers,
Andrew Anderson

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Google Wave, Wave Of The Future….

Google Wave, have you heard the buzz on Google’s latest to go into limited invitation only beta?  Well, I have been playing in the Sandbox (that is what they really call it by the way) for sometime now and it has the potential to the a category killer much like Explorer was to Netscape and for good reason.

I will do more on this when my eyes are not drooping but think of GoToMeeting going bye, bye as well as a Skype, Vonage, and possibly Twitter, just to name a few.  Think of it as totally making you rethink how you collaborate and work with other people.

Is it there yet?  Nope, but the possibilities are there for you and the companies that  I mentioned maybe really changing the way the do business if they want to stay in business.  A  few others should look out too.  Oh by the way, did I mention that Google Wave is free?

I will post more about it shortly.

Here is a quick video so that you can see why I have been jazzed for a couple of months now.  Want to speak with a client in a different language?  Now you can…  It uses basically the same widget that I have over there to your lower right.  Just scroll down a bit and play with the translation widget.



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