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Are you spending 30 minutes every single day marketing? If not, you need to do yourself a favor and do just that. I realized that I had not posted anything in a lot longer than I had thought and as I have mentioned previously, I want to make sure that I am posting info that is immediately useful and I can’t think of anything more appropriate. Especially now with what is going on and with what I think could happen in the coming months with the economy.
Now there is all the buzz about Twitter and that is cool and fine and dandy, but if you are spending more than 15 minutes a day on it unless you have a specific game plan you are wasting your time.
If you would spend the same time on your own site or other blogs and forums helping people out and answering questions, you will be much better off in the long run.
- Do you have a Facebook and MySpace page? If not, go set those up and re-post all of your Blog posts there.
- Make sure you are truly posting info that can help people in the niche that you are in.
- No blatant sales pitches…people are tired of this…they want people that truly can help them. If you have good info, they will buy from you on their own. No need for hard push sales tactics at all.
Do this at least 6 days a week and you will be surprised at the results. Marketing is a marathon, not a sprint and you will be amazed at the results in 60 to 90 days. The best thing about this is that it is free.
On another subject that you may find of interest, I will be posting some information about finding funding for your business and what I have found out over the past several weeks. Now I am sure that this will not come as a shock to most of you, but contrary to what the Government and some of the News Media is saying, the Billions or is it Trillions of bailout money that has been given to the Banks is not coming out as loans to most small businesses. In fact the latest figure show that lending is down about 27% from before the Banks got the Bailout money.
Just between you, me and the wall, if they were truly interested in getting the Economy moving and I am not convinced they are, they would give what is left of the bailout money as direct loans to small businesses. GDP would shoot up so fast and unemployment would drop just as fast that they would not know what to do, but as I said, I am not sure they are interested in seeing the Economy turn around without them controlling it. And that is all I am going to say on that subject.
But lets just say, money is not going to small businesses even though they have been given lip service to such. In fact from my conversations, most small businesses will find it nearly impossible to get a loan no matter how great their credit is and I have seen lines of credit being pulled from companies and individuals that are doing well for no apparent reason. From what I have seen and from what many people are telling me, it has not been this bad since the 70’s when Jimmy Carter was in office.
There are ways to get funding though and in fact, I am testing a couple of those processes out and speaking with a number of people and will let you know the outcome over the next few weeks.
In the meantime, start spending just 30 minutes a day on your marketing and I am certain that in just a couple of weeks you will be surprised at the results.