America Is Great, But This Is A Danger For Us

What A Great Piece Of Advertising!

I love America as there has never been a nation in all of history who has given so much opportunity to so many and done more for more people. It is truly the last bastion of nations where people truly are free.

If you care about America Exceptionalism, America’s Future, or even your family. This 1 minute video has a powerful message for you. Plus, this is a very powerful oblique way to get a point across in your advertising.

This ad garnered the highest positive response of any add ever tested with Democrats, Republicans, and Independents alike.

Love to know what you think about the message and how you can use ads like this in your business to get your message across. Look at the imagery and how they convey their message so effectively.

Easy Anderson

How Little Things Can Have Big Pay Offs

microscope I just wanted to jot off a quick post here that I was thinking about this morning.

Working with some great new clients that I know are going to really benefit from what we are doing with them and once again, a theme popped up as I was logging into my Twitter account.

What popped up is that small things have huge pay offs in a big, big, way. Like your Social Media for instance. I spend about 15 minutes a day on Social Media and yet, I get tons of referrals and business from it. I consider this a small thing with huge pay offs.

Continue reading How Little Things Can Have Big Pay Offs

5 Rules To Make Sure Your Site SUCKS

Website_25 Rules To Make Sure Your Site SUCKS And Makes Little Or No Money!

OK, I have said this before, but if you are going to put up a crappy Website that sucks, at least do it right. Please follow these 5 rules.

1.) Go ahead and have a mostly black or dark Website with white text if you really don’t want to sell anything.  Most people don’t know this, so don’t feel too bad.

2.) Put some lame ass logo that size of Texas right at the top that does nothing other than tell anyone visiting you care more about you then helping them. Make sure it is not the least bit intriguing or better yet, dollar signs or fast cars right at the top. Or better yet, a big old picture of you holding dollar bills.

Continue reading 5 Rules To Make Sure Your Site SUCKS

Balls Out = Success

220px-Boulton_and_Watt_centrifugal_governor-MJ Why, If you are not going Balls Out, you are going to get your ass handed to you on a silver platter.

While I may be having some fun mixing metaphors, they both vividly describe cause and effect in a rather succinct manner.

Balls Out by the way has nothing to do with the male anatomy by the way. It goes back to the days of steam engines.  It was used as a governor to keep steam engines from blowing up at top speed.  While I did a Google search for this and did not see it, I do remember reading a picture dictionary from the 20’s that also talked about the term Balls To The Wall in the same context. That they were spinning so fast, the balls hit the walls.

Continue reading Balls Out = Success

How Being Unreasonable Brings Success


Why You Need To Become Really Good At Being Unreasonable

One of my favorite quotes it this.

“Reasonable men adjust themselves to their environment. Unreasonable men attempt to change their environment to suit themselves. Therefore, all progress is the work of unreasonable men.” – George Bernard Shaw

Another old one of mine is this.

“ I have observed that those that can truly make up their own mind in the face of advice from others to the contrary and even those in league with their original thought and yet own the decision and its outcome, good, bad, or indifferent, are the only ones that end up owning themselves. They are also the only ones that lead truly great lives and in the end, make a difference for everyone, including themselves, detractors and supporters alike.” – Easy Anderson

As with most of my posts, this comes about from a couple of recent conversations that I have had this past week. I know that a point is important enough to write about when I am reminded of it from several different tangential angles at the same time. So, it happened with this one. Continue reading How Being Unreasonable Brings Success




In the prior post, I briefly discussed the interesting twist to the structurist/free spirit dichotomy of the Organization People Pattern™ when it comes to time management. The concept of time management (and time management seminars) was created by structurists who don’t need it and was developed for free spirits who don’t want it. There is another aspect to this pattern to consider as well, now that you understand the distinction between the two types.

It is that the Organization People Pattern™ and all People Patterns™, for that matter, are highly contextual. Over the years, we have met all types of different people in a variety of situations and contexts in work and at home. Most individuals are either decidedly, proud structurists or else are at the other end of the spectrum as blatant, in your face free spirits. There are some cases, however where individuals exhibit one proclivity in one context of their lives, and the opposite pattern in another context of their lives.

Continue reading IT’S ALL ABOUT CONTEXT


Clock Did you know that time management seminars and classes are a waste of time for part of the population? From our behavioral perspective, the eternal question that we ask: “How is this possible?”

The reason that time management workshops or seminars are a waste of time for some is that structurists don’t need them and free spirits don’t want them. Where you are coming from is based on the Organization People Pattern™. As you may recall from past articles, this People Pattern™ determines how an individual deals with structure. This critical pattern reveals how we organize time and space in our lives and becomes really important because the place out of which we operate happens to affect how we make decisions.


Relationships And Your Business Or Muse – Prepare Yourself And Your Mate

So, you have decided that you want to break out of the mold and start your own Business or Muse ( i.e. The 4 Hour Workweek)?  Perhaps you have been forced to because your Job sucks or you were laid off and now you are going to start you Muse and take a shot at going from the 50 hour workweek and shoot for the 4 hour workweek?  Well, while most people prepare and plan for their business, they don’t plan for what this is going to do for their relationships with the people they care for and love, or even like.  I have to add, even the ones that you don’t like. 🙂

In navigating several start-ups, I was not prepared for the dramatic change that transpires with the people you know once you decide to embark on the journey to start your own business.

I have been involved with one of my latest Muse’s or Businesses for fourteen months. And I have to tell you, it is or can be really rough on relationships.  One of the things that you need to do, is involve your partner in the process and share with them what is going on and the more you do this with them, the better.

Continue reading Relationships And Your Business Or Muse – Prepare Yourself And Your Mate

Apple, Gold, Silver, Oil,The Falling Dollar, And How To Profit From Them

appleI used to have a blog that discussed investments. I took the site down about 18 months ago because I had too many things going on, but I want to bring the four things that I was very high on investment wise at the time.

Gold, Silver, Oil, and Apple Computers

Let’s us start with Apple. I was talking to people about purchasing Apple Call options in the 100’s a couple of years out and predicting that you would make over 50%. Well, how about making 800%+?

The same with Gold, Silver, and Oil. The same things that were driving them then, are driving all of them now, except things are in high gear.

Anyone that is an adult and says that deficit spending and the Feds printing money that has no backing as fast as they can is a good thing is an idiot period.

That is why Gold has reached new highs on a daily basis and the same with Silver, and why Apple has been on a tear from the $90s up nearly $290. Continue reading Apple, Gold, Silver, Oil,The Falling Dollar, And How To Profit From Them