Category Archives: Anderson’s Arsenal

John Stossel And Ayn Rand

As a dyed in the wool Capitalist and a fan of Ayn Rand, I thought I would put these videos of John Stossel’s New Show up for you. Interesting viewing for sure.

In it he discusses Atlas Shrugged, the book by Ayn Rand with a number of people and he talks about the similarities that are going on today.

I am including all 6 videos.

If you want to read the book, I suggest that you don’t watch the videos until afterward.

Would love to know what you think if you have read the book. Enjoy!

Cheers,
Andrew Anderson

Continue reading John Stossel And Ayn Rand

SEO Tips And Tricks… Search Engine Optimization Made Easy

goldeggSEO Tips And Tricks…  Search Engine Optimization Made Easy

I have been playing with SEO since it first came into being and had I known how big a deal it would become, I would be worth a lot more zeros.  Since about 2004, I have had several search terms on the front page of Google and Yahoo non-stop.   I just blithely used my skill set to promote whatever project I was working on and never thought to make a business out of those skills. Continue reading SEO Tips And Tricks… Search Engine Optimization Made Easy

Profit Consultant Tip #27

155mm-howitzerProfit Consultant tip #27 is one you may already know how to do, but may have forgotten it and have not made it a habit.

Well, it is time to knuckle down and pull out some of the best tips and tricks I know on how to put more money in your pocket.  I am bringing out the big guns as it were.  I find it rather funny sometimes, but I often come up with some of my best ideas when I am tired and can’t really seem to think straight.   Well at least when the front part of my brain starts to stutter and intuition or the subconscious starts to kick in.  Which brings up one of the Profit Consultant Tips. Continue reading Profit Consultant Tip #27

Entrepreneureism Is Alive And Well

I had a great shot of enthusiasm over the weekend that I wanted to share with you.  It all came about because I had a few items that I wanted to sell or throw away.  So I put a couple of ads on Craigslist.com and ended up running into some rather interesting Entrepreneurs and people in general.  They ranged in age from about 20 to 75.

If you want an example of Capitalism working at its best it is a perfect example.  If your price is too high it won’t sell, but if it is priced right and it is something in demand, you can get a dozen calls on the item and sell it in a matter of minutes.

As I am always interested in every aspect of Capitalism and how it works, I ended up having some very interesting conversations with the people that purchased the items I had for sale. Continue reading Entrepreneureism Is Alive And Well

Coke Gets First Ever 21to21.com Darwin Website Design Dodo Award

Coke Gets First Ever 21to21.com Darwin Website

Design Dodo Award

Coke Dodo2

Coke-Cola’s main Website has won the first ever Darwin Website Design Dodo Award ™ for their design of www.Coke.com .

This award is handed out for Website designs that show the best of why Dodo’s are now extinct and only live on in books and stuffed in Museums.   These designs have no branches in their family tree of design and are perhaps best represented by a stick.

The reason why Coke has received the first design award is because of what I thought was a mistake, but Coke’s PR department proceeded to send the following email:

*********************

Hi Anderson,

Hope that you are well.

I’ve confirmed there is not an error on the web page, it was an intentional stylistic design decision.

Have a great afternoon.

**********************

I ended up contacting both Coke and Berkshire Hathaway which is Warren Buffett’s Company which is Coke’s largest stockholder.

The Darwin Website Design Dodo award is not given to necessarily to honest mistakes or even ugly designs, but for those designs that defy common sense.  In this case, they have consciously covered up part of a Logo that could arguably be said to be worth Billions based on whimsy or someone actually not catching it.  For this, Coke’s Website Designers receive the soon to be coveted Darwin Website Design Dodo Award for  a Website.

Here is a picture of it. You be the judge…                  Click on the Image to see it full size.

coke_whoops21

You can go here to see the Coke Website Design Live for yourself.

The reason why I feel qualified to hand out this design Award is that I myself have designed some pretty darn ugly and bad designs and this will help remind me and others, perhaps even you, not to do these types of things on a Website.

If you have other designs that you would like to submit, please make a comment below.  I am thinking about awarding a Darwin Website Design Dodo Award on an as needed basis, perhaps even Monthly.

Would love to hear your thoughts…

Cheers,

Anderson

PS  I have to say that the PR people at both Coke and Berkshire Hathaway were very nice and helpful.  I never did speak with the Website designer at Coke though.  Would like to know what was running through their mind when they did this wouldn’t you?

Coke and Coke-Cola are registered trademarks of  The Coca-Cola Company

Google Wave, Wave Of The Future….

Google Wave, have you heard the buzz on Google’s latest to go into limited invitation only beta?  Well, I have been playing in the Sandbox (that is what they really call it by the way) for sometime now and it has the potential to the a category killer much like Explorer was to Netscape and for good reason.

I will do more on this when my eyes are not drooping but think of GoToMeeting going bye, bye as well as a Skype, Vonage, and possibly Twitter, just to name a few.  Think of it as totally making you rethink how you collaborate and work with other people.

Is it there yet?  Nope, but the possibilities are there for you and the companies that  I mentioned maybe really changing the way the do business if they want to stay in business.  A  few others should look out too.  Oh by the way, did I mention that Google Wave is free?

I will post more about it shortly.

Here is a quick video so that you can see why I have been jazzed for a couple of months now.  Want to speak with a client in a different language?  Now you can…  It uses basically the same widget that I have over there to your lower right.  Just scroll down a bit and play with the translation widget.



Profit Consultant – Profits Are Still Out There

gold_eagle_one_ounceProfit Consultant Alert –  Profits are still out there, there is money to be had, it is just hiding….. Quite well in some cases I might add.

And guess what?  Those Profits are going to continue to remain elusive for many.

But for those of you that can separate themselves from the crowd, there is probably just as much money to be made now as there ever was.  This is especially true if you have a Website.

Were you aware that even now, over 65% of businesses out there do not have a Website?  Come on people, there is this new thing called the Internet.  🙂

While many people try and propose that Capitalism is a Zero Sum game in that in order for someone to win, someone else has to lose. Mostly Politicians seem to be doing this a lot while lining their pockets with your money and giving it to their friends.  The way they play it, it is a Zero Sum game but other than in the warped world they live in, it is not. Continue reading Profit Consultant – Profits Are Still Out There

You Know You Are An Entrepreneur When…..

When you sign on to you blog after a couple of days of busting your butt and it is 12:01 AM.  LOL   Man, am I digging this stuff.

I pity the poor blokes and blokettes that have never experienced the up and downs of being and Entrepreneur.   Which I might ad is pretty unique thing….

For those regular readers, you know that I have interview Marilyne Woodsmall who is the Author of  of  the book Personality Language.

Well, in another part of a new interview that I did with here, I managed to pull out a tidbit or 7 on Entrepreneurs and what makes them tick.

It turns out that we are pretty rare duck indeed.  It also turns out that we also have some of the same Personality Language traits too that are not all that common.

As soon as I slow down enough to do some editing, I will share them with you.  And I know that I have said this before, but I predict their new way of looking at people and clients will be the cornerstone of the most profitable businesses on the Web over the next 5 years or so.

It is that spot on and new…..

Just got done putting our new product into Beta lockdown for the moment….cool stuff indeed……

More soon I promise.

Needs And Overhaul Almost As Bad As The Drudge Report

OK, well 21to21.com is not quite as bad as the Drudge Report design, but it is getting rather stale. I should have the new Zippy look next week.

Don’t get me wrong, The Drudge report still rocks as far as content and if you really want to find out what is really going on in DC it is the bomb,  but it is about as blahhh design wise as it gets.

It has taken a bit longer than I had anticipated as I have been busy on another project which I will tell you about shortly. And hyperbole aside, it is going to not so subtly change how profitable websites are put together.

So, out with the Old and in with the new. Do you have a favorite website design? Would love to hear about it if you do.

Cheers,
Anderson

FTC Adds New Rules For Bloggers & How Grandma, Greenpeace, A Church, And Tea Parties Could Get Nailed.

FTCThe FTC or Federal Trade Commission has issued new rules for Bloggers, i.e. that means you!

Now depending on your view point, some would say this is good in that it will protect naive or stupid gullible consumers depending on your point of view, while others would say this is just yet another intrusion into your privacy and saying that you are too stupid to chew gum and surf the Internet at the same time.

Basically what they are doing is saying that they are going to start monitoring Bloggers to see if they are getting any type remunerations or spiffs from anything that you may endorse on your site. Now they mention as an example of Entertainers getting freebies for endorsing things but it also covers virtually everyone.

Here is how Grandma could get busted as it is worded now. Continue reading FTC Adds New Rules For Bloggers & How Grandma, Greenpeace, A Church, And Tea Parties Could Get Nailed.