Profit Consultant

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Social Media Mangers – Schmedia Managers

Social Media Mangers – Schmedia Managers

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OK, having a Social Media Manger seems to be in Vogue these days. I have seen the ads for some of them with absolutely ludicrous requirements. I know I have been laughing my ass off just reading the want ads for them and you can bet Gary Vaynerchuk is as well. I want to share some of the joy with you here.

First off, the biggy seems to be a Journalism Degree or even better yet an MBA. Really? How or why that one is relevant is beyond me and actually it is totally irrelevant as I will show you.

What they should be asking is, do you have the ability to communicate in 140 characters or less and do you send out a minimum of 1,000 to 5,000 texts a month? This one is obvious as Twitter is a huge part of social media.

Here at two sample out takes from ads that are laughable. These are from a REAL ads… LOL

Completion of an advanced degree (e.g. MA, MPH, MJ, MBA) and six (6) or more years of relevant experience

* 7+ years traditional media experience working for industry-leading company with significant media budgets in the area of digital marketing.

Wow, since Twitter has only been around for 3 years and Facebook did not really get going until about 2007 tell me how you pull off that 6 or more years of relevant experience ? This is not traditional media either. Can you say Clueless?

Is The Secret To Profitability To Be Intelligently Lazy? Are you taking the Red Pill or the Green one?

RedorGreen

This is an update of a post I did awhile ago… very relevant for today thought don’t you think?

Could it be that the real secret to profitability is to be Intelligently Lazy? Could it really be the more Intelligently Lazy you, are the wealthier you become? And what about Alligators?

Alligator

Well, like a lot of revelations, this one popped up rather unexpectedly right after I took a Green Pill this morning.

With this revelation came a whole breadth of understanding like revelations often do. Point in fact, one of those revelations is I can tell you are Intelligently Lazy too because you are here reading this.

Hopefully, if I communicate this to you correctly, you are going to want to become the laziest person you know.

You may not know it yet, but I am actually giving you quite a compliment. Let me explain to you why, by giving you two old adages you may have heard before.

  • Most people are too busy making a living to ever become wealthy
  • Most people are too busy doing urgent things, rather than important ones

This is because, as the old saying goes, it is hard to drain the swamp when you are up to your ass in alligators.

Hire Right The First Time Series – Part II Qualified Sameness

HIRE RIGHT THE FIRST TIME: Part II Qualified Sameness

THE CHANGE PEOPLE PATTERN™ – SAMENESS

By Marilyne Woodsmall

HIRE RIGHT THE FIRST TIME:

THE CHANGE PEOPLE PATTERN™ – QUALIFIED SAMENESS

Remember that now more than ever, given the present state of the global economy, it is so critical in your hiring practice to choose the right job candidate who best matches the tasks to be performed. Employers cannot rely on traditional resumes and a person’s physical appearance in hiring the best people for specific jobs. Instead, when you use People Patterns™ in your hiring, you will save you time, money, and valuable resources. You will enhance your productivity since you will be hiring right the first time rather than wasting time looking for new people to replace bad hires the second time around.

HootSuite Interview

HootSuite and www.21to21.com  Profit ConsultantsThis is an interview I just did with Dave Olson at HootSuite. I interviewed Dave last April when HootSuite was still a little owl, but growing fast. Now they have over 1.4 million users.

Listen to what has happened at what I consider the best Social Media management tool and learn how you can use HootSuite to help you make more money, stay engaged with your customer base, and learn from the Secret Sauce that HootSuite is using that has lead them to dominate their market in less than a year.

Enjoy,

Andrew Anderson

Here is a link to sign up for HootSuite and get a free account or you can click on the image above or below. If you are a business, you really should look at signing up for the pro service at only $5.99 per month! It is the only way I use to manage my social media for myself and clients. I am also an affiliate too. Which as you know if you are a regular reader of mine, just how rare this is as I always drink my own Kool Aid.

Click the play button to listen to the interview or download the mp3.

HootSuiteInterview.mp3

HootSuite - Social Media Dashboard

Interview With Dave Olson Of HootSuite

Andrew: (Laughter) Yeah, okay. Hello, this Andrew Anderson and I’ve got Dave with HootSuite on the interview here, and we haven’t spoken in, gosh I think it’s been 8 or 9 months or so. And quite a bit has changed. Um, the one thing that hasn’t changed is I’m still a big fan of HootSuite. I still think it’s the best social media tool that any business can use out there. Click on the Title above to read more…

How To Communicate To Make More Money And Find The Love Of Your Life!

An interview with the author of the new book “Personality Language” Marilyne Woodsmall

(OK, I threw in the part about finding the love of your life but it is possible 🙂 )

I did this interview when this book first came out and I see that there a few people have picked on just how valuable this really is and are starting to teach it. But, why not get it from the Horse’s mouth so to speak instead.

Get comfortable and take a listen to an interview I did with the author of the new book Personality Language. Listen in as we discuss how using Personality Language can dramatically boost your profits.

This is a totally new way to reach not only new customers, but get a lot more sales from your existing customers.